Rigi Apotheke & Drogerie, Zurich

The new visual identity for the Rigi Apotheke & Drogerie was designed to convey the pharmacy’s competent and friendly service as well as its affinity to and support of culture. In addition to the logo with a claim, the exterior signage and colour scheme, and a series of illustrations – used in window displays, postcards and other media – lend the visual identity an individual touch and make it easily recognisable. Products designed include office media, window displays, postcards, shopping bags, wrapping paper, stickers, teabags, façade lettering and website.

Concept and design: Flavio Berther, Natalie Bringolf, Kristin Irion, Julia Marti, Nadine Ochsner
Concept and text: Matthias Gallati, Gallati Kommunikation, Zurich
Commissioned by: Rigi Apotheke & Drogerie, Zurich
Illustrations: Anna Sommer, Zurich
Realization: since 2012

Photos: Niklaus Spoerri, Zurich (photo 3)